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Case ยท Future-proof

Native rebuild: score 98

An international consumer brand, multilingual site with e-commerce, fully rebuilt to native. Without the site going offline. Result: all Core Web Vitals green on real visitor data, average score 98.

Performance score from 34 to 98 after the migration to native

The situation: a site standing in its own way

The site ran on a heavy page builder with dozens of plugins. In simple terms: every page dragged along a backpack full of tools it mostly did not use. That made the site slow for visitors, and the CMS slow for the team: anyone wanting to change something sat waiting.

For a multilingual site with e-commerce, that is not a cosmetic flaw. Speed helps decide whether visitors stay, whether pages get found and whether the team can keep working.

The intervention

A full tech switch to native

No more page builder as a middle layer, but built directly on the platform itself.
  • 30 plugins removed

    Every plugin is code that must be loaded, maintained and secured. In simple terms: thirty backpacks taken off.

  • Database halved

    Less ballast means faster answers to every question the site asks the database.

  • Over 100 pages rebuilt

    The same content, the same design, but without the middle layer that made everything heavy.

  • The site stayed live

    The rebuild ran like a move where the shop stays open: visitors noticed nothing.

The result

Green across the board

  • All Core Web Vitals green

    Measured on real visitor data from Google, not in a laboratory. That measurement counts towards findability.

  • From 34 to 98

    The Google Performance score, on a scale to 100. Pages load 4.4 times faster; the largest content is on screen after 1.1 seconds (Largest Contentful Paint).

  • +31% more conversion

    Speed is not a goal in itself: visitors drop off less and complete more. That is what performance is for.

  • A team that can work fast again

    The CMS responds instantly again, so changing content takes minutes instead of patience.

Modernising does not have to be a leap in the dark. A tech switch can happen step by step, without downtime, and delivers measurable results: for visitors, for findability and for the team working in it every day.

What this case shows.

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The routes behind this case

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